One of the fun things sports writers do is try to predict the winners and scores of upcoming games, from high school through the pros. For special “look-at-us-we’re important” bonus points, they create lists of “Top” teams and rank them, both pre-season and weekly.

Sports writers have some kind of genetic mutation that leads them to believe they know more about sports than the average schlump who spends almost $200 a year for a newspaper subscription and as much as $500 a year for all-access all-games everywhere cable coverage. However, the reality is that even the best prognosticators—sports writers love big words when they can pronounce them—have a record about as accurate as the horoscope on the comics page.

Nevertheless, the guesses and rankings by sportswriters are usually innocuous. Readers and viewers usually forget in a couple of days who says what, and go about their own lives trying to make a mediocre paycheck stretch until the end of the month.

Joining the “guess how bright I am” journalists are some reporters who cover national political races. Instead of researching and explaining candidate positions on numerous issues, and giving readers and viewers a greater understanding of how those positions could impact their own lives, these pompous scribblers have made politics another sports contest.

The national news media, secure in their perches in New York and Washington, D.C., several months ago began chirping about who will win the Iowa caucus. For the final few days, they parachuted into Iowa to let their readers and viewers think they were toughened field reporters with as difficult a job as combat correspondents in Iraq or Afghanistan. Like hungry puppies, they stayed close to the candidates, hoping for a morsel or two, digested it, passed it out of their system as wisdom, and haughtily predicted the winner would be Mitt Romney—no, wait—it’s Michele Bachman—no, we’re calling for a surprising victory by Herman Cain—stop-the-presses, Cain petered out—Newt Gingrich is definitely going to take Iowa—Rick Perry is our prediction— we predict Ron Paul might be ahead—the race is going to be tough, but based upon our superior knowledge because we’re the national news media and we’re infallible, and from projections we picked out of our butts we believe—.

The one candidate they discounted for almost all but the last week of the Iowa primary race was Rick Santorum. Not a chance, they declared. Weak campaign. Lack of funds. No charismatic razzle-dazzle. No vital signs. Dead as a 2-by-4 about to be sawed and covered by wallboard.

Santorum, of course, came within eight votes of taking the Iowa caucus. The news media then spent the next day telling us all about that campaign, much in the same way that a bubbly TV weather girl, who a week earlier predicted bright sunny skies for a week, tells us we had snow the past three days.

The national news media jetted out of Iowa faster than a gigolo leaving a plain rich girl for a plain richer one, and descended upon New Hampshire. In the granite state, they have been repeating their performance from Iowa. They have predicted who the “real” winners and losers are. They have tried to convince us they can actually talk to us common folk, so they are grabbing whoever they find to answer in less than ten seconds, “Who do you think will win?” After the New Hampshire primary concludes, Tuesday, the media will happily discard their snow coats for windbreakers and descend into South Carolina, where they will continue to treat a presidential race as little more than a sporting contest.

There’s a difference, however. Generally, whoever wins or loses a game doesn’t have much impact upon the rest of us, so we smile at the sportswriters’ attempts to predict outcomes and pretend they can analyze the impact of a reserve left tackle’s hangnail. Those who are elected to our city councils, state legislatures, Congress, and the Presidency do have an impact upon us. And we deserve a lot better than the arrogance of the news clan reporting the contests as if they were sporting events.

Walter Brasch was a sportswriter and sports editor before becoming an award-winning public affairs/investigative reporter and columnist, who has covered several presidential campaigns. He was once a reporter for an Iowa newspaper. His current book is the critically-acclaimed mystery-thriller, Before the First Snow.